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China's highest-paid athletes

Thursday, 31st July 2008 ~ Chris ~ Link ~ Comments (0)

It's gotta be tha shoes... the Reebok Yao Ming ATR Elite All-star
It's gotta be tha shoes... the Reebok Yao Ming ATR Elite All-star

As reported by Qilu TV (hat tip to Shanghaiist), the top three earners in the Chinese sports world ranked according to the sum of their basic annual pay, prize money, endorsement and appearance fees are Yao Ming (RMB250 million), Liu Xiang (RMB70 million) and Guo Jingjing (RMB15 million). These are followed by Sun Jihai (RMB10 million), Shao Jiayi (RMB6 million), Dong Fangzhuo (RMB4.8 million) and Zheng Zhi (RMB4.5 million).

For the most part, Chinese athletes have yet to be fetching the astronomical salaries and endorsement contracts common for superstars in the US or Europe, but they are beginning to catch up. According to Qilu TV in Shandong province, Yao Ming is the highest-earning Chinese athlete, pulling in 250 million yuan (US$36.5 million) per year.

Being an NBA All-Star and a celebrity in both the US and China markets, Yao is miles ahead of the rest of China's biggest sports stars in terms of income. His 250 million yuan/year is more than double what Liu Xiang, Guo Jingjing, Sun Jihai, Shao Jiayi, Dong Fangzhuo and Zheng Zhi make combined.

Here's the breakdown of the athletes by gender, sport and annual income:

Yao Ming – male – basketball – 250 million yuan

Liu Xiang – male – 110m hurdles – 70 million yuan

Guo Jingjing – female – diving – 15 million yuan

Sun Jihai – male – football/soccer – 10 million yuan

Shao Jiayi – male – football/soccer – 6 million yuan

Dong Fangzhuo – football/soccer – 4.8 million

Zheng Zhi – football/soccer – 4.5 million

Aside from how far ahead of the pack Yao's earnings are, it is also noteworthy that a woman – Guo Jingjing – is in the top three, and four of the top seven are footballers, despite China being universally acknowledged as a weak football/soccer country. That said, it is unlikely that Shao Jiayi will be pulling in much in the way of endorsements or paid appearances in the next year after missing a crucial penalty kick earlier this year in a World Cup qualifier against Australia in Kunming.

Ten years ago, it would have been difficult to imagine Chinese athletes pulling in millions of dollars each year – a testament to the rapidly growing importance of professional sports and sports marketing. At this point though, it is difficult to imagine any Chinese athletes coming close to Tiger Woods' US$127 million annual income, however Yao's salary would be enough to make him one of the top ten highest-paid American athletes had he been born across the Pacific.

Tags: Dong Fangzhuo, endorsements, Guo Jingjing, NBA, Shao Jiayi, sports marketing, Sun Jihai, Tiger Woods, Yao Ming, Zheng Zhi

China's World Cup Hopes Wane With Loss

Sunday, 8th June 2008 ~ Maggie ~ Link ~ Comments (2)

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Tianjin—Despite controlling the pace of much of the game, China's men's soccer (football) team fell to Qatar, 1-0. Sebastian Soria scored the game's one goal on a 14th-minute penalty. Some from the Chinese side objected to the penalty call. Watch the this CCTV video to see the foul at about 44 seconds in.

China coach Vladimir Petrovic has taken some heat from the Chinese media for the lineup changes he made for the match. He benched midfielder Sun Jihai, striker Han Peng and midfielder Du Zhenyu, going instead with a younger lineup including players whom he wanted to get experience before the Olympics.

Sun and defender Li Weifeng got yellow cards in the game, so both will miss the team's next game against Iraq June 14. China now must beat Iraq June 14 and Australia (tied for first in Group A with Qatar) June 22, in order to keep hope alive of playing in the 2010 World Cup in South Africa. China played Australia to a scoreless tie in Kunming in March.

China did not qualify for the 2006 World Cup. Earlier this year, the China Football Association promised an eight million yuan bonus to the team if it qualifies for the 2010 tournament. The players demonstrated the amount of pride at stake when they took this scary oath (translated from Beijing Youth Daily):

"I pledge to advance to the World Cup, which is the professional goal that we strive for… we swear by death to kill along the bloody road of defending the honor of the motherland and realize our youthful dreams."

Image: Xinhua

Tags: football, Li Weifeng, soccer, Sun Jihai, Vladimir Petrovic, World Cup 2010