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Beijing Boyce's roundup of Super Bowl watching parties

Tuesday, 3rd February 2009 ~ Maggie ~ Link ~ Comments (0)

Jim Boyce, aka Beijing Boyce, is Beijing's best-known English-language eating and drinking blogger. Unlike this CST editor, who enjoyed the entire game from the same bar stool at the Goose & Duck, Boyce scoured the city for Beijing's best Super Bowl watching experience. Luckily for me, he decided that the Goose & Duck was the best spot in town for watching the Steelers win their sixth Super Bowl.

Boyce writes that he noticed an overall decline in numbers at Beijing's sports bars for the big game. He blames the matchup (last year's game featured the NY Giants and the New England Patriots, teams with bigger Beijing fan bases) and the fact that "there are fewer people around," in 2009. Beijing has seen a decline in its American expat population, which spiked in the Olympic year and has taken an additional hit with the slumping world economy.

Beijing Boyce's full account can be read here.

Tags: Beijing, football, NFL, sports bars, Super Bowl

Got your Super Bowl ads right here

Monday, 2nd February 2009 ~ Maggie ~ Link ~ Comments (0)

If you watched Super Bowl XLIII in China, you missed out on what is often the best part of the show--the commercials that advertisers pay obscene amounts of money to air during the game. You can see them all and vote for your favorites here.

If China can do for Super Bowl voting what it does for NBA All-Star voting, this ad for the NBC drama Heroes might do well:



Tags: advertising, football, NFL, sports marketing, Super Bowl